Frase SEO Writing Tool
NewAI SEO content brief and optimization tool that researches and scores content against top competitors.
About Frase SEO Writing Tool
Frase is an AI-powered SEO content research and optimization tool that helps content writers and SEO teams create comprehensive, competitive content by analyzing the top-ranking pages for any keyword and generating detailed briefs that specify the topics, questions, headers, and statistics needed to outrank the competition. The platform's content editor scores articles in real time against the topics covered by the top 20 competitors, with a green-yellow-red optimization indicator that guides writers to cover the right subjects at the right depth. Frase's AI Writer can draft full articles or individual sections based on the research briefs it generates, ensuring AI-written content is grounded in competitor and SERP intelligence rather than only training data. Content teams at agencies, SaaS companies, and publishers use Frase to reduce research time by 80% and improve the consistency of their SEO content quality.